Campaigning has always been about three variables…

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“Campaigning has always been about three variables. It’s always been about time, people, and money. These social media tools we’re leveraging have made it easier for us to spend less time organizing more people, and for less money,” he says. “But the reality is that none of those do well without a candidate who has a powerful message that gets people to engage. I’m honored and lucky to be working with a candidate who is the perfect one in that regard, because Bernie Sanders clearly has an authentic message that resonates.”

http://www.fastcompany.com/3058681/inside-bernie-sanders-social-media-machine

Generation X found success in owning stuff…

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“Generation X found success in owning stuff.”


“Millennials have defined success as owning social relationships.”


“…Millennials have been born into a time where they must bear the brunt of social media anxiety.”


“They are the first to see the world through a social lens where every moment is harnessed for sharing. There is a debt of social activity they must constantly keep up with. Have I read all the Facebook posts? Did I see all the Instagram photos? Have I let my social network down?”

https://medium.com/@digidave/millennials-got-a-raw-deal-with-social-media-a63f85b52ac6

The social media phase of the Internet ended – messaging is the new social media

Fred Wilson asked What Just Happened in 2014 and shared ten insights.

Here are the first two:

1/ the social media phase of the Internet ended. this may have happened a few years ago actually but i felt it strongly this year. entrepreneurs and developers still build social applications. we still use them. but there isn’t much innovation here anymore. the big platforms are mature. their place is secure.

2/ messaging is the new social media. this may be part of what is going on in 1/. families use whatsapp groups instead of facebook. kids use snapchat instead of instagram. facebook’s acquisition of whatsapp in february of this year was the transaction that defined this trend.

This morning, Martin Weigert looks back and explains How everybody was wrong about the future of Social Networking.

This is just anecdotal but I know people who have completely abandoned Facebook and use now a combination of Instagram and WhatsApp (or other messengers) to satisfy their social networking needs. I do not rule out that this becomes a widespread phenomenon.

That will resonate with any number of diehard BBM addicts I know.

How Social Media Affects the Eaton Centre Shooting

Weekend summer evenings in downtown Toronto are normally bustling with pedestrians, festival goers, and shoppers peacefully hanging out at the mall.

On Saturday evening, that usual peacefulness was shattered as gunshots replaced the usual sounds in the Toronto Eaton Centre food court. One person died at the scene with seven others injured including a 13-year-old boy who suffered gunshot wounds. He is currently improving.

News of the incident instantly broke.

But it broke not on broadcast nor through traditional mainstream media reporting. One of the first to report it was a professional baseball player tweeting live from the scene:

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