Just Enough of them . . .

Re-Re-Reminder to myself of how much of society, or market share, one needs :

“Why is podcasting still open after over 20 years? Drumroll please. The answer: there are enough users who understand how it is supposed to work. They expect to be able to listen to any podcast anywhere they want.

Most probably don’t understand why they have this ability, about the history and technology design that made it possible, but they understand that they have the ability. And it doesn’t have to be all of them or even most of them, just enough of them, whatever that means.”

  • http://scripting.com/2021/12/21/124205.html?title=whyPodcastingIsntDominated

This “Enough” can be

  • 1,000 True Fans,
  • Your First Bowling Pin before/after/during the Crossing The Chasm phase
  • [ I can’t think of any more right now, but I grasp what I’m saying to myself, update later whenever ]

The “Enough” needs to be a Critical Mass, in a “Tail Wagging The Dog”-like market share or society reality.

The size of the Critical Mass doesn’t need to be Enough,

It needs to be Just Enough.

Where Just can be 1% as observed by The 1/9/90 Rule.